Keurig Dr Pepper Canada Granted by the Canadian Red Cross with 2025 Partners in Humanity Award
Award recognizes a three-year partnership that exceeded its $500,000 commitment by 46%, generating more than $732,000 in support
Montréal, Québec – Monday, March 30, 2026 — Keurig Dr Pepper Canada (KDP Canada) is proud to have been selected by the Canadian Red Cross as the recipient of the 2025 Partners in Humanity Award. This distinction, granted through a formal selection process, recognizes organizations that drive tangible outcomes, engage their workforce, extend the reach of the Canadian Red Cross, and uphold the Fundamental Principles of the Red Cross and Red Crescent Movement.
“Keurig Dr Pepper Canada was carefully chosen not only for its level of contribution, but also for the unique way it has built its partnership,” said Tom Scinto, Principal, Corporate Partnerships, Canadian Red Cross. “Since launching our partnership in 2023, KDP Canada immediately became integrated across multiple aspects of our work. They consistently went above and beyond in their contributions, both to the collaboration itself, and to the communities we serve, making their “Drink Well and Do Good” purpose unmistakably clear.”
From left to right, Josiane Castonguay, Director of Emergency preparedness and response at the Canadian Red Cross; Tom Scinto, Principal of Corporate Partnerships at the Canadian Red Cross; Coralie-Jade Fournier, Senior Manager of Corporate Communications and Philanthropy at Keurig Dr Pepper Canada; and Charlotte Quevillon, Associate Manager of Corporate Communications and Philanthropy at Keurig Dr Pepper Canada.
What began in 2023 as a $500,000 commitment quickly evolved into something far more expansive. Over three years, KDP Canada increased both the scale and the ambition of its contribution, ultimately delivering $732,275 while transforming that investment into a broader platform for action. That momentum was carried through multiple initiatives. A 2024 campaign with Walmart linked product sales directly to the cause, generating an additional $100,000. Employee-led efforts across the organization and corporate Red Cross Months’ special initiative mobilized teams and raised another $78,000. At the national level, KDP Canada’s participation in the annual Holiday matching campaign helped deliver record results, driving a 272% increase in donors compared to pre-2023 levels and significantly extending the reach of the Canadian Red Cross.
“When we launched this partnership, we could not have anticipated the ripple effects it would have, both inside and outside our business,” said Ryan Bahadur, Interim President, KDP Canada. “We could not be more proud of the results it has delivered. This recognition is a testament to the dedication of our people, who continue to show up and deliver for the communities and causes we have chosen to support.”
Standout Impact
- Projecting the delivery of more than 1.3 tons of food through KDP Canada’s ongoing support;
- Generated an incremental $100,000 through a national cause marketing campaign with Walmart;
- Contributed 413 volunteer hours in support of food security and emergency preparedness initiatives;
- Mobilized more than $13,000 through employee giving on Benevity;
- Provided an additional $48,000 in corporate contributions to emergency appeals over the course of the three-year partnership;
- Served as co-honorary chair of the 2023 and 2024–2025 Canadian Red Cross Annual Fundraising Galas, contributing to more than $1.6 million in support;
- Partnered with the Canadian Red Cross on the Holiday Match campaign over three years, contributing to more than $23 million in funds mobilized.
This recognition captures what has been built over the past three years through sustained commitment and collective effort. It also reflects the pride and commitment of its people, who continue to deliver for the communities and causes the company has chosen to support.
About Keurig Dr Pepper Canada
Keurig Dr Pepper Canada is a leading beverage company, with a portfolio of more than 70 owned, licensed, and partner brands and powerful distribution capabilities to provide a beverage for every need, anytime, anywhere. We hold leadership positions in categories including coffee, tea, soft drinks, juice and mixers, and have the #1 single-serve coffee brewing system in the country. Our innovative partnership model builds emerging growth platforms in categories such as premium coffee, energy, sports hydration and non-alcoholic beer. Our iconic brands include Canada Dry®, Van Houtte®, Keurig®, Crush®, Dr Pepper®, Mott’s® Clamato®, Mott’s® Fruitsations®, Timothy’s®, Atypique®, and Snapple®. Driven by a purpose to Drink Well. Do Good., our 1,500 employees aim to enhance the experience of every beverage occasion and to make a positive impact for people, communities, and the planet. For more information, visit keurigdrpepper.ca and follow us on LinkedIn. To learn more about our commitment to corporate social responsibility, visit keurigdrpepper.ca/corporate-responsibility.
For further information:
Keurig Dr Pepper Canada
Coralie-Jade Fournier
T: 438-885-1441
cj.fournier@kdrp.com