LIMITED EDITION CANADA DRY® X ROOTS SUMMER COLLECTION” AND CRUSH® ZERO“YOUR FIRST CRUSH, ALL GROWN UP” EARN MULTIPLE HONOURS AT THE 2026 CPRS AWARDS

MISSISSAUGA, Ontario, June 8, 2026 — Canada Dry Mott’s ULC., doing business as Keurig Dr Pepper Canada (“KDP Canada”), is proud to announce that two of its most performant brand campaigns of 2025 received multiple honours through the Canadian Public Relations Society (CPRS) ACE Awards and the CPRS National Awards of Excellence. Judged by communications and marketing professionals across the industry, the CPRS Awards recognize work that demonstrates excellence in creativity, execution and business impact.

CPRS Toronto ACE Awards

• Limited Edition Canada Dry x Roots Summer Collection “Two iconic Canadian brands, one crisp collab’’
  • Gold | Best Use of Special Events or Experiential Marketing
  • Silver | Brand Development Campaign of the Year  
• Crush® Zero “Your First Crush, All Grown Up”
  • Gold | Marketing Communications Campaign of the Year

CPRS National Awards of Excellence

• Crush® Zero “Your First Crush, All Grown Up”
  • Gold | Canadian Marketing Communications Campaign of the Year
  • Gold | New Product or Service Launch  
• Limited Edition Canada Dry x Roots Summer Collection. Two iconic Canadian brands, one crisp collab
  • Gold | Brand Development Campaign of the Year  
• Best in Show  | Crush® Zero “Your First Crush, All Grown Up”

The Canada Dry® x Roots “Two iconic Canadian brands, one crisp collab’’ aimed at celebrating comfort, familiarity and the joy of our unique summers. Through experiential activations and an innovative collection that sold out in minutes, Canada Dry’s place in everyday moments was reinforced.

Meanwhile, “Your First Crush, All Grown Up” tapped into nostalgia to introduce Crush® Zero through a refreshed and playful lens designed to resonate with today’s consumers. By blending bold creative, immersive brand experiences and modern storytelling, the brand platform highlighted the colourful identity that has made Crush® recognizable across generations.

Both campaigns were developed in collaboration with Craft Public Relations and reflect KDP Canada’s ongoing commitment to building meaningful consumer connections through creative and strategic brand experiences.

About Keurig Dr Pepper Canada

Keurig Dr Pepper Canada is a leading beverage company, with a portfolio of more than 70 owned, licensed and partner brands and powerful distribution capabilities to provide a beverage for every need, anytime, anywhere. We hold leadership positions in categories including coffee, tea, soft drinks, juice and mixers, and have the #1 single serve coffee brewing system in the country. Our innovative partnership model builds emerging growth platforms in categories such as premium coffee, energy, sports hydration and non-alcoholic beer. Our iconic brands include Canada Dry®, Van Houtte®, Keurig®, Crush®, Dr Pepper®, Mott’s® Clamato®, Mott’s Fruitsations®, Timothy’s®, Atypique®, and Snapple®. Driven by a purpose to Drink Well. Do Good., our 1,500 employees aim to enhance the experience of every beverage occasion and to make a positive impact for people, communities and the planet. For more information, visit keurigdrpepper.ca and follow us on LinkedIn. To learn more about our commitment to corporate social responsibility, visit https://keurigdrpepper.ca/our–impact/.

INFORMATION

Coralie-Jade Fournier
Keurig Dr Pepper Canada
T: 438-885-1441